Esmeralda
A welcoming market stall setting representing Esmeralda's retail consulting approach

Business Consulting · Barranquilla, Colombia

Your shop, a little clearer each week.

Esmeralda works alongside Colombian retailers — not ahead of them. We sit with what you have, notice what can shift, and share ideas you can use at your own pace.

Retail-focused consulting

What We Offer

Three displays, one sensible stall.

Each service is shaped around a different moment in your shop's life — choose the one that fits where you are now.

Shopfront review session

Shopfront Read

A relaxed review for retailers who want a fresh look at how their store or online shop welcomes customers. We walk through the buying journey, note gentle improvements, and share a short, practical list.

  • Written summary of findings
  • One follow-up call included
  • Practical, actionable list
$120.000 COP Enquire
Retail advisory companion sessions

Retail Companion

A three-month advisory rhythm for shops refining pricing, layout, and service. Monthly sessions, calm support between them, and a shared checklist you can act on gradually.

  • Monthly advisory sessions
  • Shared progress checklist
  • Between-session support
$199.000 COP / mes Enquire
Commerce study and business assessment

Commerce Study

A four-week assessment for established retailers preparing to grow or add channels. We review sales, inventory, and margins, then deliver a considered, prioritized roadmap.

  • Sales and margin review
  • Prioritized growth roadmap
  • Team floor-level session
$314.000 COP Enquire

Why Esmeralda

What sets our stall apart.

We work quietly, think carefully, and only share what we believe can be acted upon. Here is what that looks like in practice.

No pressure, no rush

We move at a pace that respects your daily workload. Advice arrives when you can absorb it.

Retail-specific expertise

We focus on commerce. Our lens is trained on displays, margins, and customer flow — not generic business theory.

Clear, written summaries

Every session ends with a written note you can return to. Nothing important stays trapped in memory.

Floor-level listening

We include your team where it matters. What staff notice day-to-day is often the most useful data we collect.

Rooted in Colombia

We understand the rhythms of local commerce in Barranquilla and the Caribbean coast. Context matters to us.

Transparent pricing

Each service has a clear scope and a clear price. No surprise additions once the work is underway.

Ready when you are

Is there something in your shop you have been meaning to look at?

Send us a note or call us directly. We will arrange a short, unhurried conversation to find out where we might be useful.

[email protected]

Common Questions

Things shop owners often ask us.

What kind of shops do you work with? +

We work with independent retailers — physical shops, online shops, and those operating in both spaces. Our services suit anyone from a neighbourhood tienda in Barranquilla to a multi-category boutique preparing to expand.

How long does a Shopfront Read take? +

We typically spend one half-day walking through the shop or digital shop with you, then a few days writing the summary. The follow-up call is usually scheduled within a week of delivery.

Do I need to change everything right away? +

Not at all. We share a prioritized list and you decide what to act on first. Some changes take an afternoon; others are worth spacing over several months. We do not expect you to move faster than is sensible.

What does the Retail Companion service include between sessions? +

Between monthly sessions, you can reach us with short questions by message. We also maintain a shared checklist that tracks what we have discussed and what is still pending, so nothing gets forgotten.

How is the Commerce Study different from the other services? +

The Commerce Study is a deeper four-week assessment designed for shops that are stable and ready to grow. It looks into your numbers more carefully — sales data, inventory turns, margins — and includes a session with your team.

Are the prices negotiable? +

Our prices are set to be fair for the scope involved. If you have a specific situation — a small shop or a particular constraint — we are open to a conversation about what would work.

Find Us

Visit the Esmeralda office.

Carrera 53 #76-115, Barranquilla, Colombia

Map

Get in Touch

Let us find a good moment to talk.

Fill in the form and we will be back in touch within one business day. Or call us directly — we answer during office hours.

Contact Details

  • Address

    Carrera 53 #76-115
    Barranquilla, Colombia
  • Office Hours

    Monday – Friday: 8:00 am – 5:30 pm
    Saturday: 9:00 am – 1:00 pm

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